Read Time: 3-4 minutes
I recently launched a product that did not go over as well as I’d hoped. Greg, a member of my Circle of 5 blessed me with the gift of a great question. He asked, “Ryan, do the people you’ve been promoting this to see you as an expert in the area?”
That question was a gift. It’s been on my mind ever since. I’m re-orienting so many things about how I operate because of that powerful question.
I want to encourage you with two questions today.
- What are you wanting to be an expert in today?
- Who’s the audience that you need to believe that about you?
See the following chart for some examples.